By Alison Branagan
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Thus visual artists usually embark on business ventures back-to-front. You may be unaware that bringing something new to the market is the hardest way to start trading, and to be successful requires a great deal of business knowledge. This is why gaining advice from others in your field, such as IT/technology consultants, designers, manufacturers, business advisers, mentors, solicitors and accountants can be invaluable. There are many more fiscal and legal issues to be aware of before starting a business than there were even ten years ago.
Please note that if you are a foreign national and not from the European Union, then you will need to seek advice from an immigration solicitor before commencing in business. Student and work visas do not grant non-EU citizens the automatic right to trade. uk (request or download the registration form CWF1 here) Books The Essential Guide to Business for Artists & Designers, Alison Branagan (London: A&C Black, 2011) A comprehensive enterprise guide with a detailed list of professional bodies. uk Setting up a creative business or as an arts practitioner can be problematic.
Uk Selling goods or services, or tyring to attract commissions, makes some artists and designers feel uneasy or afraid, but it is vital to overcome this. It is important to understand the ‘sales process’ – how to cultivate interest or enthusiasm in your work and persuade people to buy or commission. Hopefully your work will be so appealing that it will sell itself. However, even if you have captured the attention of your audience, they will still expect you to talk about the piece, your portfolio or service.